Skip to content
  • Home
  • About Sarah Lay
  • Get in touch

Category: Content strategy

  1. Home
  2. Content strategy
  3. local government
  4. Shiny and new

Chatbot potential in local government

What opportunities do chatbots offer local government for customer service and service delivery?

Posted by Sarah on 09/04/2017

Posted in Content strategy, local government, Shiny and new
Tagged AI, artificial intelligence, chatbots, customer access, customer channels, customer services, machine thinking, user interface
2 Comments on Chatbot potential in local government

The importance of influence

An accidental experiment into the importance of influence on getting your message out there

Posted by Sarah on 09/02/2017

Posted in Content, Content strategy, Music, Music journalism, online communications, Online community
Tagged hyperlocal, influence, influencer marketing, Music journalism, online community, personal brand, reach, storge, trust, word of mouth marketing

The Future of Digital and Customer Engagement

How do we get better at using digital channels? A panel discussion hosted by WestCo

Posted by Sarah on 06/12/2016

Posted in Content, Content strategy, Events, local government, LocalGov Digtial, online communications, Print and offline, Social media, Usability, Website
Tagged content marketing, content strategy, customer engagement, customer experience, customer journeys, digital content strategy, digital engagement, digital experience, event, panel discussion, research and insight, speaking, user experience, User experience design, user research, westco

Posts navigation

Older posts
Newer posts

Search

Recent Posts

  • Lost in the woods
  • Weeknote: week ending 14 November 2025
  • Weeknote: Week ending 7 November 2025
  • Weeknote: week ending 24 October 2025
  • LocalGov Digital – here comes the next chapter

Tags

#weeknotes coaching content design Content Management content strategy Dan Slee Derbyshire digital engagement digital media Facebook goal progress goal setting Google Government internal communications journalism leadership local council localgovcamp localgov digital localgovdigital local government music Music journalism noble and wild personal development professional development reckless yes record label reflection reflective practice research Social media Social network social networking Twitter unconference Usability user experience Vital Facebook Skills web content strategy Website weeklyblogclub work working out loud

To the archives!


Proudly powered by WordPress | Theme: the-clean-blog by LebCit.