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Facebook: how to get the most from the platform for public sector comms

More people than ever are on Facebook but reaching them is increasingly hard – is it still a platform that matters for the public sector?

Posted by Sarah on 16/04/2019

Posted in Facebook, Social media
Tagged comms manager, CommsHero, communications, Dan Slee, digital engagement, Facebook, local government, local government communications, public sector, Social media, social media in the public sector, social media management, training, Vital Facebook Skills, workshops

What is your content doing for you?

Are you measuring outputs or going more in-depth to find out how your content is supporting real-world outcomes?

Posted by Sarah on 07/06/201707/06/2017

Posted in Advertising, Content, Content strategy, Facebook, How to guides, local government, Measurement and evaluation
Tagged analytics, content strategy, conversion metrics, digital advertising, digital engagement, engagement metrics, evaluation, measurement, paid content

Death of a party

Is it time to call time on Facebook for organisations?

Posted by Sarah on 02/01/201302/01/2013

Posted in Facebook, local government, Measurement and evaluation, online communications, Online community, Social media
Tagged EdgeRank, engagement, Facebook, Facebook for Local Government, ROI social media, weeklyblogclub
8 Comments on Death of a party

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