Written by Sarah28/01/202027/01/2020

Action and consequence: following user journeys to understand your comms impact

Understanding awareness and engagement metrics on social media isn’t enough if you want to really prove the worth of the comms you do – you need to take a journey with your users

Written by Sarah14/01/202014/01/2020

The questions you need to ask before building a new website

Don’t start your website rebuild project without answering these questions first

Written by Sarah10/01/2020

Prioritising for impact: managing a to do list for maximum results

Running a record label, writing as a journalist and author, working as a content strategist – how do I get it all done? Here’s the planning method I use to focus my daily to do on bigger goals

Sarah Lay

Content and Experience Designer – Music Journalist – Record Label Owner – Author – Open Worker

The questions you need to ask before building a new website

Prioritising for impact: managing a to do list for maximum results